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Maple Landmark

Featured Co-op Connection Business – Maple Landmark

If you’re searching for thoughtfully crafted, eco-friendly toys for the kids on your holiday list, look no further than Maple Landmark, our featured Co-op Connection Business. Based right here in Middlebury, Vermont, Maple Landmark has been making sustainable wooden toys, games, and gifts for over 40 years. Visit their factory store on Exchange Street and show them your Co-op membership card to enjoy 10% off your purchase all year long! 

A Vermont Legacy of Craftsmanship

Maple Landmark began humbly in 1979 in founder Mike Rainville’s parents’ basement. Today, the company operates out of a 28,000-square-foot facility, producing nearly all of the items they sell. With a team of over 40 dedicated employees, they supply toys and gifts to stores and catalogs nationwide, while maintaining a delightful factory store for local shoppers. They take great pride in  being a local business that supports other local businesses, while operating with sustainability at their core.

 

Three generations of the Rainville family

A Family Business 

Maple Landmark is run by three generations of the Rainville family. Founder Michael Rainville serves as president and CEO, overseeing daily operations. His wife, Jill, manages the office, and his sister, Barbara, leads marketing and helps in the finish room. Their sons, Adam and Andrew, have joined the team as project and communications managers, respectively, contributing to product innovation and outreach efforts. Even Michael’s parents pitch in, with his mother, Pat, supervising finishing and hand-painting, and his father, Claude, helping with packing and lawn care in his spare time. Together, they embody a multigenerational dedication to quality and community.

Sustainably Sourced Materials

The wood Maple Landmark uses is primarily native to Vermont, including rock maple, pine, and cherry—ideal for wooden toys and gifts. By focusing on making smaller items, they are able to utilize downgraded lumber by cutting around defects, and make use of smaller “cast-off” cuts. They are also careful to work exclusively with local suppliers who are thoughtful about how the wood is harvested. 

Click here to learn more about the use of lumber for Maple Landmark products.

A Commitment to Zero Waste

An honest concern for preserving our limited natural resources mixed with good old-fashioned Yankee frugality ensure that sustainability is more than a buzzword at Maple Landmark. Instead of sending their residual waste to the landfill, scrap wood becomes free kindling for local families, and wood shavings are donated to area farmers, who use it for cattle bedding. Over-packaging of products is another major source of waste, so Maple Landmark nixes plastic, and ships their products in reused and upcycled packing. Click here to learn more about their extensive and thoughtful recycling and conservation practices. 

How It’s Made

Support Local, Shop Thoughtfully

Maple Landmark is more than just a toy company—they’re a pillar of our community, creating beautiful products while protecting the environment. This holiday season, we invite you to visit their factory store located at 1297 Exchange Street in Middlebury, and discover the magic of Vermont-made craftsmanship.

Santa is coming to town!

Santa and his elves will visit Maple Landmark on Saturday, December 14th. Tickets are limited – click here to reserve your spot! 

Co-op Connection Business of the Month – Maple Landmark

Looking for local and sustainably made toys for the kids on your holiday shopping list? We invite you to check out our featured Co-op Connection Business  – Maple Landmark! They’ve been making eco-friendly educational wooden toys, games, and gifts since 1979. Have you visited their factory store on Middlebury’s Exchange Street? Show your Co-op card and receive 10% off your purchases! Read on to learn more about this fantastic local business and their sustainable practices:

 

Maple Landmark is a company of 40+ people dedicated to making great products right here in Middlebury, Vermont. Their business began in 1979 in President & Owner Mike Rainville’s parents’ basement and today they occupy a 28,000-square-foot facility where they make the vast majority of the products they sell. Primarily, they sell to thousands of toy stores, gift shops and catalogs nationwide, but they also have a sweet little factory store that shouldn’t be missed by those of us lucky enough to live nearby. They take pride in being a local company that supports other local companies that operate in a responsible and sustainable manner.

A Family Business

The business was started by Michael Rainville. Since then, three more generations have joined the rank and file at Maple Landmark. The youngest are Michael’s sons, Adam and Andrew. One generation up from there is Michael, his wife, Jill, and sister, Barbara. Up from there is Michael’s mother Pat and occasionally his father, Claude. 

Michael serves as president and CEO, running day-to-day operations. Jill is Office Manager, overseeing the paperwork. Barbara is the Marketing Manager, attending trade shows, working on public relations and helping in the finish room. Adam is a Project Manager, developing new products and improving old processes. Andrew heads up Communications, working on advertising, social media, and email blasts, and attending trade shows. Pat is the Supervisor of our finish room and is responsible for the application of all paints and finishes in addition to hand-painted items. Claude helps in his free time, shredding paper for packing and mowing the lawn.

Sustainable Materials

The wood Maple Landmark uses is from native species. They use rock maple primarily, as well as some pine and cherry. These are some of the best materials for wooden toys and gifts and we are fortunate to have them locally available.

The majority of wood that grows tends to be lower grade material. Since Maple Landmark makes small items, they are able to use downgraded lumber by simply cutting around the defects. This strategy saves on the demand for the rarer, more premium grades. They also make use of small dimension material that is cast off from other plants.

Just as they are careful to fully utilize the wood they buy, their suppliers are careful about how it is harvested. For the entire history of their company, they have purchased the majority of their lumber from one local source, Lathrop’s Maple Supply of Bristol, Vermont. Tom Lathrop is located just nine miles up the road and supplies not just maple, but pine, cherry, and other species as well.

Click here to learn more about the use of lumber for Maple Landmark products.

Eliminating Waste

The folks at Maple Landmark have prioritized the recycling of materials from the very start, rooted in a combination of good old-fashioned Yankee frugality and concern over the use of our limited natural resources. They look for opportunities to reuse materials and maximize efficient use of the materials they have on hand. Despite their effort to make use of every inch of material, some scrap is inevitably generated. Instead of sending it to the landfill, they advertise free kindling wood. Local folks stop by on a regular basis and help themselves. They deeply appreciate that the by-products of their production do not go to waste and can help to keep local families warm at night.

Additionally, their wood shavings are collected by a large dust filtration system, which drops the waste into a hopper outside. Local farmers take chips and dust to their farms to use for cattle bedding. The farmers are happy to get the bedding needed at no cost, and the cows are happy to have a clean bed. 

The Maple Landmark team recognizes that over-packaging of products is a major waste issue and thus uses very minimal packaging for their products. They also ship their products in reused upcycled packing materials. Click here to read more about their recycling and conservation practices.

Holiday Happenings

A Visit from Santa!

On December 11th, Santa and his elves will be paying a visit to Maple Landmark! With safety in mind, the visits with Santa will be offered drive-thru style. Click here to reserve a timeslot!

How It’s Made

 

Business of the Month – Maple Landmark

Looking for local and sustainably made toys for the kids on your holiday shopping list? We invite you to check out our featured Co-op Connection Business  – Maple Landmark! They’ve been making eco-friendly educational wooden toys, games, and gifts since 1979. Have you visited their factory store on Middlebury’s Exchange Street? Show your Co-op card and receive 10% off your purchases! Read on to learn more about this fantastic local business and their sustainable practices:

 

Maple Landmark is a company of 40+ people dedicated to making great products right here in Middlebury, Vermont. Their business began in 1979 in President & Owner Mike Rainville’s parents’ basement and today they occupy a 28,000-square-foot facility where they make the vast majority of the products they sell. Primarily, they sell to thousands of toy stores, gift shops and catalogs nationwide, but they also have a sweet little factory store that shouldn’t be missed by those of us lucky enough to live nearby. They take pride in being a local company that supports other local companies who operate in a responsible and sustainable manner.

A Family Business

The business was started by Michael Rainville. Since then, three more generations have joined the rank and file at Maple Landmark. The youngest are Michael’s sons, Adam and Andrew. One generation up from there is Michael, wife, Jill, and sister, Barbara. Up from there is Michael’s mother Pat and occasionally father, Claude. On the very top is “Grandma” as she’s known around the shop. This is none other than Michael’s 98-year-old (as of 2017) grandmother, Harriett Brown. While she doesn’t come to work regularly anymore, she did well into 2016 and still makes appearances every now and then.

Michael serves as president and CEO, running day-to-day operations. Jill is Office Manager, overseeing the paperwork. Barbara is the Marketing Manager, attending trade shows, working on public relations and helping in the finish room. Adam is a Project Manager, developing new products and improving old processes. Andrew heads up Communications, working on advertising, social media, and email blasts and attending trade shows. Pat is the Supervisor of our finish room and is responsible for the application of all paints and finishes in addition to hand-painted items. Claude helps in his free time, shredding paper for packing and mowing the lawn.

Sustainable Materials

The wood Maple Landmark uses is from native species. They use rock maple primarily, as well as some pine and cherry. These are some of the best materials for wooden toys and gifts and we are fortunate to have them locally available.

There are virtually no old-growth forests left in Vermont, the region was heavily logged in the 1800s. Damaging floods in the late 1800s and early 1900’s not only knocked out the water-powered mills that processed the timber but they also taught a lesson in not laying entire mountainsides bare to runoff and erosion. Vermonters have a reputation for being stubborn but we also use our experiences to learn better ways.

In the early 1900s, Vermont was 20% forested, now it is 80% forested. The forests are growing back, even more rapidly than the rate of harvest. As dairy farms consolidate and abandon marginal hillside property, the wilderness once again begins to take over.

The majority of wood that grows tends to be lower grade material. Since Maple Landmark makes small items, they are able to use downgraded lumber by simply cutting around the defects. This strategy saves on the demand for the rarer, more premium grades. They also make use of small dimension material that is cast off from other plants.

Just as they are careful to fully utilize the wood they buy, their suppliers are careful about how it is harvested. For the entire history of their company, they have purchased the majority of their lumber from one local source, Lathrop’s Maple Supply of Bristol, Vermont. Tom Lathrop is located just nine miles up the road and supplies not just maple, but pine, cherry, and other species as well.

Click here to learn more about the use of lumber for Maple Landmark products.

Eliminating Waste

The sawdust generated at Maple Landmark goes to a couple of local farmers for use as cattle bedding. Their wood scraps are put out for locals to use for kindling. They use very minimal packaging for their products and ship their products in reused upcycled packing materials. Click here to read more about their recycling and conservation practices.

Holiday Happenings

Looking for a unique and personalized holiday ornament? Don’t dump your stump!


Bring your Christmas tree stump into the Maple Landmark showroom and they’ll make an ornament out of it for you!  Click HERE for more information.  

No Stump? No Problem! They will have blanks available in their store so that you can get in on the fun anyway. Just bring the order form with you into the showroom.

A Visit from Santa!

On December 14th, Santa will be paying a visit to Maple Landmark! He’s even bringing a few early Christmas presents… Drop in between 10 am and noon, no ticket necessary.

How It’s Made

 

Business of the Month – Maple Landmark

Looking for local and sustainably made toys for the kids on your holiday shopping list? We invite you to check out our Co-op Connection Business of the Month – Maple Landmark! They’ve been making eco-friendly educational wooden toys, games, and gifts since 1979. Have you visited their factory store on Middlebury’s Exchange Street? Show your Co-op card and receive 10% off your purchases! Read on to learn more about this fantastic local business and learn why president and owner of Maple Landmark, Mike Rainville, was named the 2017 Vermont Small Business Person of the Year!

 

Maple Landmark is a company of 40+ people dedicated to making great products right here in Middlebury, Vermont. Their business began in 1979 in President & Owner Mike Rainville’s parents’ basement and today they occupy a 28,000-square-foot facility where they make the vast majority of the products they sell. Primarily, they sell to thousands of toy stores, gift shops and catalogs nationwide, but they also have a sweet little factory store that shouldn’t be missed by those of us lucky enough to live nearby. They take pride in being a local company that supports other local companies who operate in a responsible and sustainable manner.

A Family Business

The business was started by Michael Rainville. Since then, three more generations have joined the rank and file at Maple Landmark. The youngest are Michael’s sons, Adam and Andrew. One generation up from there is Michael, wife, Jill, and sister, Barbara. Up from there is Michael’s mother Pat and occasionally father, Claude. On the very top is “Grandma” as she’s known around the shop. This is none other than Michael’s 98-year-old (as of 2017) grandmother, Harriett Brown. While she doesn’t come to work regularly anymore, she did well into 2016 and still makes appearances every now and then.

Michael serves as president and CEO, running day-to-day operations. Jill is Office Manager, overseeing the paperwork. Barbara is the Marketing Manager, attending trade shows, working on public relations and helping in the finish room. Adam is a Project Manager, developing new products and improving old processes. Andrew heads up Communications, working on advertising, social media, and email blasts and attending trade shows. Pat is the Supervisor of our finish room and is responsible for the application of all paints and finishes in addition to hand-painted items. Claude helps in his free time, shredding paper for packing and mowing the lawn.

Sustainable Materials

The wood Maple Landmark uses is from native species. They use rock maple primarily, as well as some pine and cherry. These are some of the best materials for wooden toys and gifts and we are fortunate to have them locally available.

There are virtually no old growth forests left in Vermont, the region was heavily logged in the 1800’s. Damaging floods in the late 1800’s and early 1900’s not only knocked out the water-powered mills that processed the timber but they also taught a lesson in not laying entire mountainsides bare to runoff and erosion. Vermonters have a reputation for being stubborn but we also use our experiences to learn better ways.

In the early 1900’s, Vermont was 20% forested, now it is 80% forested. The forests are growing back, even more rapidly than the rate of harvest. As dairy farms consolidate and abandon marginal hillside property, the wilderness once again begins to take over.

The majority of wood that grows tends to be lower grade material. Since Maple Landmark makes small items, they are able to use downgraded lumber by simply cutting around the defects. This strategy saves on the demand for the rarer, more premium grades. They also make use of small dimension material that is cast off from other plants.

Just as they are careful to fully utilize the wood they buy, their suppliers are careful about how it is harvested. For the entire history of their company, they have purchased the majority of their lumber from one local source, Lathrop’s Maple Supply of Bristol, Vermont. Tom Lathrop is located just nine miles up the road and supplies not just maple, but pine, cherry, and other species as well.

Click here to learn more about the use of lumber for Maple Landmark products.

Eliminating Waste

The sawdust generated at Maple Landmark goes to a couple of local farmers for use as cattle bedding. Their wood scraps are put out for locals to use for kindling. They use very minimal packaging for their products and ship their products in reused upcycled packing materials. Click here to read more about their recycling and conservation practices.

Small Business Person of the Year

Michael Rainville is being recognized by the US Small Business Administration as Vermont’s Small Business Person of the Year for 2017! This honor has been granted in recognition of Maple Landmark’s employment growth, financial success, expansion and community involvement.

“It’s a privilege to have Maple Landmark recognized for its efforts,” said Rainville. “Throughout the years we have been recognized for our toys, but this is the first time Maple Landmark has been recognized for its overall business operations.”

“We are extremely proud to be a Vermont manufacturer. There were times when it was tempting to think about going overseas, but we know what we are. We are an American company that likes to make stuff,” said Rainville.

How It’s Made