Co-op Connection Business of the Month — FLORA
Located in the heart of downtown Middlebury, FLORA is proud to be the town’s only locally owned and operated cannabis dispensary. Founded by longtime residents Michael Sims and Dave Silberman, FLORA offers more than just quality cannabis—it provides a welcoming, community-focused space where visitors can explore thoughtfully curated, lab-tested Vermont products. We’re excited to feature FLORA as this month’s Co-op Connection featured business, where Middlebury Natural Foods Co-op members 10% off their purchase every day!
FLORA’s atmosphere is intentionally clean, calm, and inviting. Whether you’re new to cannabis or a seasoned consumer, the shop is designed to make everyone feel comfortable and informed.
FLORA’s dedicated team of budtenders are the heart of the operation. Known for their deep knowledge and friendly approach, they’re always ready to help customers navigate their options—whether they’re looking to cannabis for sleep, pain relief, stress management, or recreational use. Customers who already know what they want can also place preorders online, to have their selections ready for fast checkout when they arrive at the store.
FLORA keeps things fresh with a rotating lineup of five to six new cannabis flower strains each week—there’s always something new to discover. Their aromatic bud bar lets visitors take in the full sensory experience of each strain. “Every week we put out 5–6 new strains,” says co-founder Dave Silberman. “We always keep the selection fresh and exciting.”
That same dedication to quality carries through to their pre-rolls. While many shops mass-produce joints that can linger on shelves, FLORA crafts theirs in small batches using high-quality flower, so customers can count on them always being fresh and flavorful.
Beyond flower, FLORA also offers a refined range of cannabis products including a large selection of edibles and beverages. One favorite among customers and staff is FLORA’s own line of low-dose edibles known as “Socials.” Socials are crafted with full-spectrum cannabis oil pressed from flower without the use of solvents, preserving naturally occurring terpenes for a richer experience. Many users find that full-spectrum products—containing a range of cannabinoids and terpenes—offer a more balanced, approachable effect than isolated THC. Other gummies in FLORA’s co-branded line-up include “Functionals” designed to address everyday complaints – from pain to insomnia. These gummies are vegan, gluten-free, and crafted without artificial flavors or colors, making them a popular and approachable option for a wide range of consumers.
FLORA is deeply invested in curating the best of the best across every category, regularly testing new products to ensure customers have access to top-tier options. One recent standout: handcrafted chocolates from Stir the Pot Kitchen, made right here in Addison County by the original founder of Daily Chocolate in Vergennes. With premium ingredients and meticulous attention to detail, they’re a perfect example of FLORA’s thoughtful approach to product selection.
After opening, Silberman realized that no one in the area was selling pipes—people were driving all the way to Burlington just to buy glass. So FLORA expanded to include accessories, too. True to form, even these are carefully curated, from simple, affordable options to artisan pieces like the one-of-a-kind, hand-carved pipes from local woodworker Jim Cunningham of Pipes by Jim.
FLORA gave over $40,000 in Co-op Connection discounts in 2024, underscoring the store’s deep commitment to serving locals and supporting the Co-op. “Being part of the Co-op Connection Program gives back to the consumer, offers a discount, and supports the Co-op,” says Silberman. “It also signals that we stand for local—locally owned producers and the people of this community.”
Whether you’re exploring cannabis for the first time or looking for a special gift, FLORA’s welcoming team is ready to help you find exactly what you need. Patrons must show a valid picture ID to verify they are at least 21. Stop by their downtown Middlebury location at 2 Park Street – and don’t forget to tell them we sent you!
