New Chapter

Wellness Wonders: Elderberry!

Our Wellness Wonders Spotlight for March shines brightly on a tiny but potent little berry with an extensive history of use and folklore in traditional western practices – the elderberry! For centuries, elderberries have been used to make culinary and medicinal preparations, including preserves, wines, cordials, teas, herbal infusions, and syrups. Ancient texts from Hippocrates (460 – 370BC), Dioscorides (40 – 90 AD), and Pliny the Elder (23 – 79 AD) include information about elder, indicating its longstanding value in herbal medicine, and elder has often been referred to as the “medicine chest of the common people.”

Elderberries are fruits of a hardy perennial shrub that can withstand less than ideal growing conditions. It grows in full or partial sun, tolerates the cold, and can withstand wet, clay soils. Here in Vermont, you may even see the native Sambucus canadensis growing in roadside drainage ditches, along rivers, or in wet fields. Its cousin, Sambucus nigra (black elderberry), is native to Europe, North Africa, and western Asia. The berries of both S. canadensis and S. nigra can be used for culinary and medicinal purposes, however, the seeds within the raw fruit contain a component called sambunigrin which can cause intestinal distress if ingested in large quantities, so it’s ideal to cook, tincture, ferment, or otherwise prepare the berries prior to consumption. It’s also important to note that the stems and leaves of the elder plant are toxic and should be removed prior to making an elderberry or elderflower preparation.

 

A bottle of homemade elderberry syrup on a wooden table, with fresh elderberries in the background

The berries, flowers, and bark of the elder (Sambucus) plant have long been prized by herbalists across the globe, and modern studies have also substantiated the berries’ ability to help maintain normal, healthy functioning of our immune system. This makes elderberry an excellent plant ally to promote resilience during times when our body’s systems are particularly stressed. While elderberry is most famous for being a cold and flu herb, its gifts extend well beyond sniffle season, promoting strong bones and healthy hair, protecting the heart and eyes, and supporting digestion, according to herbalist Emily Han of Learning Herbs.

Whole elderberries are typically prepared as teas, tinctures, syrups, wine, and cordials. They can also be used much like other berries in various recipes, including scones, pies, cakes, muffins, jellies, and vinegars. Beyond their medicinal properties, the berries pack a nutritious punch, as they are rich in flavonoids, boast a high anti-oxidant count, and are quality sources of vitamin C, vitamin A, bioflavonoids, beta-carotene, iron, and potassium, according to herbalist Rosemary Gladstar. You can find excellent tips and recipes for preparing elderberries here, here, and here. And a staff favorite fermented elderberry honey recipe can be found here

In addition to providing nutritious medicinal berries, the elder shrub produces beautiful white flowers that bees and butterflies love. According to Herbal Academy, the flowers have has been used since ancient Egyptian times for both medicinal purposes and as a beauty aid, as they were believed to help reduce wrinkles and age spots. A stronger infusion was often used to help heal skin rashes, eczema, measles, chapped skin, and sunburns; and flowers steeped in oil were often used to alleviate diaper rashes. The flowers have many wonderful culinary uses, as well. On a hot summer day, an elderflower cordial makes a most fragrant and refreshing treat. Click here for more elderflower recipes. 

Here at the Co-op, we offer an extensive lineup of elderberry products. There are local options from Eos Botanicals, McFarline Apiaries, New Chapter, and Maple Medicine, along with some of our favorites from trusted brands beyond Vermont’s borders. If you’re wondering which elderberry product is right for you, don’t hesitate to ask a member of our Wellness team! They’d be happy to help you select a product to suit your needs.

Spotlight on New Chapter

Looking to step up your wellness game in 2019? We’re shining our Member Deals Spotlight on New Chapter this week and all of their supplements are 20% off for member-owners from January 9th – 15th. Read on to learn more about this Brattleboro-based B Corp that has been honoring natural well-being by nurturing body, soul, and Earth for nearly 40 years:

 

New Chapter was originally founded in 1982 by Paul and Barbi Schulick out of a passion to promote health through innovative botanical formulations made with 100% real foods and herbs. The company has grown and evolved over the past 38 years, but it still remains firmly rooted in Brattleboro, VT where they proudly employ more than 150 area residents.

 

Mission

  • To deliver the wisdom of Nature, thus relieving suffering and promoting optimal health.
  • To advance the organic mission, nourishing body and soul with the healing intelligence of pure whole foods and herbal supplements.
  • To nurture and sustain Mother Earth, the source of natural healing.
  • To honor and reward personal growth, for enlightened teamwork depends on the vitality of every member of the New Chapter® family.

 

Commitment to Sustainability

At New Chapter, concern for the planet is expressed not only through careful sourcing and formulation principles but also with every action they take as a company. New Chapter is proud to be a Certified B Corporation, which means they define success in holistic terms that encompass not just profit but people and Earth too. 

  • Sustainable Sourcing – They travel the globe to identify and build relationships with supplier partners who share their commitment to sustainable sourcing. Knowing their suppliers and the origins of their crops helps to uphold a supply chain that is both socially responsible and environmentally conscious.
  • Welfare of People – Throughout the supply chain, from Vermont to India, New Chapter aims to engage partners whose workers are treated with respect and provided with working conditions that are safe, healthy, and balanced.
  • Climate Friendly Farming – New Chapter is proud to be a part of the growing regenerative agricultural movement. Replacing industrial practices with regenerative ones can reboot plants’ natural cycle of removing carbon from the air by sequestering it in the ground. Along with adherence to organic standards, soil regeneration practices include rotating crops, composting, using cover crops, and avoiding deep tilling. These techniques create healthy, carbon-rich soil that is full of organic matter and holds water like a sponge.
  • Waste Reduction – New Chapter is able to compost, recycle, or reuse more than 80% of the waste they produce – everything from lunch leftovers and office paper to pallets and shrink-wrap. And they’re now certified Zero Waste to Landfill, which reduces their carbon footprint and uses energy recovery to convert their waste into clean energy.

 

Giving Back

As environmental stewards focused on human health, New Chapter works to increase accessibility to organic food, farming, and traditional herbal medicine. And as a Certified B Corp, they endeavor to use their business resources to help solve social and environmental problems—in communities around the world where our ingredients come from as well as locally right here in Vermont. Partners include Kindle Farm and the Vermont Food Bank.

 

 

Spotlight on New Chapter

Looking to step up your wellness game in 2019? We’re shining our Member Deals Spotlight on New Chapter this week and all of their supplements are 20% off for member-owners from January 10th – 16th. Read on to learn more about this Brattleboro-based B Corp that has been honoring natural well-being by nurturing body, soul, and Earth for over 35 years:

 

New Chapter was originally founded in 1982 by Paul and Barbi Schulick out of a passion to promote health through innovative botanical formulations made with 100% real foods and herbs. The company has grown and evolved over the past 36 years, but it still remains firmly rooted in Brattleboro, VT where they proudly employ more than 150 area residents.

 

Mission

  • To deliver the wisdom of Nature, thus relieving suffering and promoting optimal health.
  • To advance the organic mission, nourishing body and soul with the healing intelligence of pure whole foods and herbal supplements.
  • To nurture and sustain Mother Earth, the source of natural healing.
  • To honor and reward personal growth, for enlightened teamwork depends on the vitality of every member of the New Chapter® family.

 

Commitment to Sustainability

At New Chapter, concern for the planet is expressed not only through careful sourcing and formulation principles but also with every action they take as a company. New Chapter is proud to be a Certified B Corporation, which means they define success in holistic terms that encompass not just profit but people and Earth too. 

  • Sustainable Sourcing – They travel the globe to identify and build relationships with supplier partners who share their commitment to sustainable sourcing. Knowing their suppliers and the origins of their crops helps to uphold a supply chain that is both socially responsible and environmentally conscious.
  • Welfare of People – Throughout the supply chain, from Vermont to India, New Chapter aims to engage partners whose workers are treated with respect and provided with working conditions that are safe, healthy, and balanced.
  • Climate Friendly Farming – New Chapter is proud to be a part of the growing regenerative agricultural movement. Replacing industrial practices with regenerative ones can reboot plants’ natural cycle of removing carbon from the air by sequestering it in the ground. Along with adherence to organic standards, soil regeneration practices include rotating crops, composting, using cover crops, and avoiding deep tilling. These techniques create healthy, carbon-rich soil that is full of organic matter and holds water like a sponge.
  • Waste Reduction – New Chapter is able to compost, recycle, or reuse more than 80% of the waste they produce – everything from lunch leftovers and office paper to pallets and shrink-wrap. And they’re now certified Zero Waste to Landfill, which reduces their carbon footprint and uses energy recovery to convert their waste into clean energy.

 

Giving Back

As environmental stewards focused on human health, New Chapter works to increase accessibility to organic food, farming, and traditional herbal medicine. And as a Certified B Corp, they endeavor to use their business resources to help solve social and environmental problems—in communities around the world where our ingredients come from as well as locally right here in Vermont. Partners include Kindle Farm and the Vermont Food Bank.